If you’re a B2B company, you need a corporate brand that reinforces your marketplace positioning, creates a positive first impression and helps drive prospects to take action. Problem is, if you ask a design firm to create your brand, they’ll design you a pretty logo and a business card. Ask a web development agency, and they’ll program you a website. Only an integrated marketing and B2B branding agency, like BranDNA'S, can deliver branding and rebranding services that bring your brand to life.
A THOUGHTFUL, PROVEN BRANDING PROCESS
With BranDNA’S, the corporate branding and rebranding process follows a time-tested checklist and rollout plan.
We begin the branding process by interviewing your executive team, conducting primary market research, identifying gaps and crafting cogent market positioning. Then we write comprehensive brand messaging for your elevator speech, products, services, and target demographics. Only with this foundation in place do our graphic designers and branding strategists begin work on your visual brand identity: